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Build and Convert FAQs

Build and Convert FAQs

What is conversion rate optimization?

Conversion rate optimization (CRO) is the practice of changing a web page so more of its visitors take the action it exists for, such as a call or a form. It works from what visitors actually do, measured in analytics and heatmaps. CICOR Marketing runs CRO as a monthly cycle of review, change, and report.

By |2026-10-11T09:31:04-04:00October 11, 2026||

Should I redesign my website or fix it?

Redesign your website if it fails one of three tests: it loads slowly or breaks on a phone, it no longer says what your business does, or Google and AI platforms cannot read its structure. Fix it if it passes all three and only looks dated. CICOR Marketing checks all three when you request a website estimate and tells you which is cheaper.

By |2026-10-11T09:31:01-04:00October 11, 2026||

How much does a website cost?

A website from CICOR Marketing is quoted from its scope, and small builds start around $6,000. Page count, the copy to be written or migrated, images, and integrations move the number. Every build includes SEO on every page, advanced schema, and AEO and GEO structure, so nothing is added later at extra cost. Online stores are quoted after a discovery call.

By |2026-10-11T09:30:58-04:00October 11, 2026||
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